Fireline Broadband Launches a New Ecosystem of Data Center Services for Live Production
Fireline Broadband is launching a connected ecosystem of services built around live production — FirelineX production support, push-to-talk that bridges two-way radios and cell phones onto the same channel, and data center infrastructure where every stream lands, gets stored, and gets distributed. All of it runs on one privately owned network. More services are on the way.
A live show is not one problem. It is a chain: capture, encode, transport, coordinate, ingest, store, distribute, monitor. Break any link and the audience sees it.
This launch is about owning the whole chain.
See FirelineX Production Support | Call 877-347-3147
The Problem With Assembling It Yourself
Most productions are built from unrelated vendors. Encoders from one company. Radios from another. Venue internet from whoever the building uses. Hosting somewhere else entirely.
Each piece works in isolation. The seams between them are where shows fail.
And when a broadcast drops at 7:02 p.m., four vendors each have a plausible reason it wasn’t them — while the show is still off the air.
Fireline Broadband owns its infrastructure outright: over 450 route miles of fiber across Southern California, more than 80 mountaintop radio towers, and Tier II+ data centers in Los Angeles and Orange County. Nothing here is rebranded or resold. When something breaks, a Fireline technician is dispatched immediately instead of a ticket entering another company’s queue.
One network. One accountable party. One phone number.
FirelineX: Production That Doesn’t Depend on the Venue
FirelineX is the production layer — and the center of this launch.
Hardware that ships. Kits arrive pre-built and pre-configured, not as a box of parts. Crews plug in and produce instead of troubleshooting.
- Production360 Kit — multi-camera encode and decode in one package, with NOC monitoring
- Content Creator Kit — one clean path from camera to every major platform, built for single-camera and small-crew shows
- Starlink Transport Kit — satellite transport for venues where house internet cannot carry the show, with event redundancy
Software that remembers. Encode settings, transport, destinations, and monitoring get decided once and saved. The next show loads the same configuration. Nothing is re-decided at call time, which is where most live failures start.
Humans on watch. A staffed NOC monitors link health, video quality, and active gear during the broadcast. Problems get handled while your director keeps calling shots.
FirelineX recently expanded to support production both in-office and on location — so a weekly show from a corporate studio and a festival broadcast three states away run on the same configuration, the same monitoring, and the same support desk.
Read the announcement: Produce a Show Anywhere — In-Office and On-Location Production Support
Push-to-Talk: One Channel for Radios and Phones
Here is a problem every production has and almost nobody has solved.
Your camera ops, grips, and stage crew are on two-way radios. Your producer is on a cell phone. Your client is on a cell phone. Your remote stakeholders and your NOC are somewhere else entirely, also on phones.
That is two separate conversations happening about the same show — with somebody in the middle relaying messages between them.
Fireline push-to-talk connects radios and cell phones on the same channel. Crew on handhelds, producers on smartphones, remote team members anywhere with a signal — all talking to each other directly, with no relay in the middle.
What that changes on a show:
- The NOC can talk to the crew. When monitoring sees a transport issue, the engineer reaches the person standing next to the gear — instantly, not through three handoffs.
- Remote stakeholders stay connected. A producer at home or a client across the country joins the same channel the floor crew is using.
- Existing radios keep working. Crews don’t retrain or replace the handhelds they already know.
- Coverage where cell service fails. Backed by more than 80 mountaintop radio towers across Southern California — coverage designed around the region’s terrain, not around where carriers found it profitable to build.
Combined with FirelineX, it means the people running the show and the people watching the signal are finally in the same conversation.
The Data Center: Where Every Stream Lands
Video does not end at the camera. Every stream has to arrive somewhere, get stored, and get delivered — and that somewhere is a data center.
Our Tier II+ facilities are the hub the rest of the ecosystem connects back to:
- Ingest and origin hosting for live contribution feeds arriving from the field
- Storage and archive for production libraries that grow relentlessly — one multi-camera show can generate terabytes in an afternoon
- Direct Layer2 ethernet transport to One Wilshire, CoreSite LA, Equinix LA1/LA4/LA5, and Las Vegas — shorter paths to peering means lower latency to CDN and platform endpoints
- Redundant A/B power with battery and generator backup, N+1 cooling
- 24/7 NOC monitoring, video surveillance, mantraps, biometric access
- Colocation from $200 per month per rack, 1U to full cabinets
Bandwidth from 10 Mbps to 10 Gbps over fiber, DWDM/CWDM, and Ethernet
Connectivity and Venue Turn-Up
Broadband services over wholly owned fiber and fixed wireless, with up to 99.999% availability. Custom last-mile Ethernet transport connects your studio, office, or venue directly to the data center over the private network rather than the public internet.
Our Event Services team turns up connectivity at venues across Southern California, including sites with no usable existing infrastructure.
More to Come
Backup internet does not eliminate every outage, but it can prevent a primary connection failure from becoming a full This is the foundation, not the finished picture. Additional services are in development and will be announced as they become available.
How the Pieces Fit Together
| Layer | What it does | Service |
| Produce | Encode, switch, saved configuration | FirelineX kits |
| Coordinate | Radios and phones on one channel | Push-to-Talk |
| Connect | Fiber, fixed wireless, satellite, venue turn-up | Broadband + Event Services |
| Land | Ingest and origin hosting | Data Center |
| Store | Active assets and long-term archive | Data Center colocation |
| Distribute | Direct fiber to LA and Las Vegas peering | Data Center |
| Watch | Monitoring across the entire path | 24/7 NOC |
Most providers own one or two rows. Owning all of them is what removes the finger-pointing on show night.
Who This Is For
- Live event and touring producers needing production gear, crew comms, venue connectivity, and hosting from one provider
- Corporate media teams running recurring broadcasts with archive and retention requirements
- Houses of worship streaming weekly services with growing media libraries
- Public safety and agency operations requiring radio-to-cell interoperability and secure infrastructure
- Creator studios and media brands that have outgrown consumer cloud storage
- Southern California and Las Vegas organizations wanting regional peering and locally dispatchable support
Why Los Angeles
Los Angeles holds one of the densest concentrations of production, post, and distribution anywhere in the world, and One Wilshire is among the most significant interconnection points on the West Coast.
Proximity is not a marketing claim. It is a latency number. Every mile of fiber between origin and peering point is measurable, and in live video, measurable becomes visible.
Building the ecosystem here puts production, coordination, transport, and hosting inside the same regional footprint.
We Can Help
Contact us today to discuss your data center needs.
Whether you need one service or the full chain, the conversation starts the same way.
Talk to our business team: 877-347-3147
Email: support@FirelineBroadband.com
FirelineX Production Support | Data Center Solutions
FAQ
What is the Fireline Broadband ecosystem?
The Fireline Broadband ecosystem is a connected set of services for live production built on the company’s owned fiber, radio, and data center infrastructure. It includes FirelineX production support, push-to-talk communications that bridge radios and cell phones, data center colocation and ingest, broadband connectivity, and event services, with more services in development.
What is FirelineX?
FirelineX is a live production solution combining shipped encoder kits, saved server configurations, satellite transport, and 24/7 NOC monitoring. It supports productions originating from a fixed in-office studio, from a remote location, or from both.
Can push-to-talk connect two-way radios and cell phones together?
Yes. Fireline push-to-talk bridges two-way radios and smartphones onto the same channel, so crew members using handheld radios and team members on cell phones can communicate directly without a relay between them.
Why does push-to-talk matter for live production?
Live productions typically split communications between crew on radios and producers, clients, and remote staff on phones, which forces someone to relay messages. Bridging both onto one channel lets the NOC, producers, and floor crew coordinate directly during a broadcast.
How is this different from a push-to-talk phone app?
Fireline’s service runs on a privately owned radio network of more than 80 mountaintop towers across Southern California, and it interoperates with two-way radios rather than requiring every participant to use a smartphone.
Why does streaming need a data center?
Streaming needs a data center because every live or on-demand video has to be received, processed, stored, and distributed from physical infrastructure. Cloud streaming services also run inside data centers, so the underlying facility determines latency, reliability, and cost.
What is media ingest?
Media ingest is the point where a live or recorded video feed arrives at its destination infrastructure. In live production, the ingest endpoint receives the contribution feed from the encoder at the venue and passes it toward processing and distribution.
Why does latency matter for live streaming?
Latency determines the delay between capture and viewer playback, and it affects buffering and stream stability. Shorter, more direct network paths between origin and distribution endpoints reduce latency and lower the chance of playback interruption.
What is the relationship between Fireline Broadband and FirelineX?
FirelineX provides live production support including encoder kits, saved production configurations, satellite transport, and production NOC monitoring. Fireline Broadband provides the network, communications, and data center infrastructure that carries, receives, stores, and distributes those feeds.
Do I have to use every service in the ecosystem?
No. Each service is available independently. Customers using multiple services benefit from a single owned network with one point of accountability, but there is no requirement to adopt the full stack.
Can I connect my venue, studio, or office directly to the data center?
Yes. Custom last-mile Ethernet transport and Fireline’s Event Services connect venues, offices, and studios directly to the data center over the private network rather than the public internet.
Does Fireline Broadband own its own network?
Yes. Fireline Broadband owns and operates its fiber and fixed wireless network, with over 450 route miles of fiber across Southern California and more than 80 mountaintop radio towers, so Fireline technicians troubleshoot and repair issues directly.
Where are Fireline Broadband’s data centers located?
Fireline Broadband operates Tier II+ data centers in Los Angeles, with Layer2 ethernet transport to One Wilshire, CoreSite LA, Equinix LA1/LA4/LA5, and Las Vegas.
How much does colocation cost?
Colocation pricing starts at $200 per month per rack, with configurations ranging from a single 1U server to full cabinets.
What other services are coming?
Additional ecosystem services are in development and will be announced as they become available. Contact the business team at 877-347-3147 for a current roadmap.
